Big data little devices презентация

Big data little devices what it will do to us and for us

What is big data?

Perspectives

Where’s it coming from?

What does it look like?

Definitions Big Data: unstructured data, don’t know what questions are yet Business Intelligence: structured data, know what the questions you want answered Statistics: structured data, not realtime, no action taken as a result Machine Learning: creation of algorithms and applying them to data sets in an attempt to learn from data Predictive Analytics: extracting existing data to predict trends

Why now?

Map Reduce

Spark

Cases What it will do to us

Security - Privacy NSA PrISM

Profiling

Vulnerability Target Home Depot Michaels Blue Cross Blue Shield Sony Entertainment

society

Commerce Amazon Dash

commerce amazon

Cases What it will do FOR us

sports sabermetrics (moneyball)

productivity google now

POLITICS Obama campaign 2012

Science Monterey bay aquarium research institute

health Apple Research kit

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