The Worldwide HCP Social Media Study презентация
Содержание
- 2. Diabetes in 2013-14
- 3. Learning from Healthcare Professionals
- 4. Big Data: impact of Healthcare Professionals
- 5. Most conversation is about Type 2 Diabetes
- 6. >300 HCP Roles
- 7. Top 15 HCP roles by share of voice
- 8. >200,000 posts; 19,000 HCPs in >125 countries
- 9. HCP networks within networks
- 10. Most influential endocrinologists – virtual network
- 11. Relationship matters
- 12. HCP: Activism for patients
- 13. Multi-dimensional data
- 14. Time & role: what the data tells us
- 15. Global diabetes timeline
- 16. Global diabetes timeline: Roles
- 17. News: Fall in diabetes-related deaths
- 18. News: Fall in diabetes-related deaths – sceptics?
- 19. Global diabetes timeline: Roles
- 20. News: Roche halts trial of diabetes drug
- 21. News: Roche halts trial of diabetes drug – mixed reactions
- 22. Global diabetes timeline: Roles
- 23. Global diabetes timeline: Roles
- 24. Global diabetes timeline: Roles
- 25. Global diabetes timeline: Roles
- 26. Global diabetes timeline: Roles
- 27. Multi-dimensional data
- 28. Time & topics: what the data tells us
- 29. Global diabetes timeline: Topics by patient age group
- 30. USPSTF backs universal diabetes testing for pregnant women
- 31. Diabetes testing for pregnant women - Japan
- 32. Multi-dimensional data
- 33. Place & topics: what the data tells us
- 34. Geography matters
- 35. Diabetes in multiple dimensions
- 36. Insights for Pharma
- 37. HCPs who talk about diabetes and pharma brands
- 38. HCP mentions of pharmaceutical companies & products
- 39. HCP roles discussing GSK products over time
- 40. GSK & products global picture – map of HCPs
- 41. GSK examples
- 42. Avandia FDA review – live updates via social media
- 43. Avandia – the feedback
- 44. Reaction turns more positive
- 45. Changing attitudes in HCP conversation
- 46. What next? Dive deeper:
- 47. Скачать презентацию
Слайды и текст этой презентации
Слайд 1
Описание слайда:
Digital Opinion Leaders in Diabetes
The Worldwide HCP Social Media Study
Слайд 2
Описание слайда:
Diabetes in 2013-14
Слайд 3
Описание слайда:
Learning from Healthcare Professionals
Слайд 4
Описание слайда:
Big Data: impact of Healthcare Professionals
Слайд 5
Описание слайда:
Most conversation is about Type 2 Diabetes
Слайд 6
Описание слайда:
>300 HCP Roles
Слайд 7
Описание слайда:
Top 15 HCP roles by share of voice
Слайд 8
Описание слайда:
>200,000 posts; 19,000 HCPs in >125 countries
Слайд 9
Описание слайда:
HCP networks within networks
Слайд 10
Описание слайда:
Most influential endocrinologists – virtual network
Слайд 11
Описание слайда:
Relationship matters
Слайд 12
Описание слайда:
HCP: Activism for patients
Слайд 13
Описание слайда:
Multi-dimensional data
Слайд 14
Описание слайда:
Time & role: what the data tells us
Слайд 15
Описание слайда:
Global diabetes timeline
Слайд 16
Описание слайда:
Global diabetes timeline: Roles
Слайд 17
Описание слайда:
News: Fall in diabetes-related deaths
Слайд 18
Описание слайда:
News: Fall in diabetes-related deaths – sceptics?
Слайд 19
Описание слайда:
Global diabetes timeline: Roles
Слайд 20
Описание слайда:
News: Roche halts trial of diabetes drug
Слайд 21
Описание слайда:
News: Roche halts trial of diabetes drug – mixed reactions
Слайд 22
Описание слайда:
Global diabetes timeline: Roles
Слайд 23
Описание слайда:
Global diabetes timeline: Roles
Слайд 24
Описание слайда:
Global diabetes timeline: Roles
Слайд 25
Описание слайда:
Global diabetes timeline: Roles
Слайд 26
Описание слайда:
Global diabetes timeline: Roles
Слайд 27
Описание слайда:
Multi-dimensional data
Слайд 28
Описание слайда:
Time & topics: what the data tells us
Слайд 29
Описание слайда:
Global diabetes timeline: Topics by patient age group
Слайд 30
Описание слайда:
USPSTF backs universal diabetes testing for pregnant women
Слайд 31
Описание слайда:
Diabetes testing for pregnant women - Japan
Слайд 32
Описание слайда:
Multi-dimensional data
Слайд 33
Описание слайда:
Place & topics: what the data tells us
Слайд 34
Описание слайда:
Geography matters
Слайд 35
Описание слайда:
Diabetes in multiple dimensions
Слайд 36
Описание слайда:
Insights for Pharma
Слайд 37
Описание слайда:
HCPs who talk about diabetes and pharma brands
Слайд 38
Описание слайда:
HCP mentions of pharmaceutical companies & products
Слайд 39
Описание слайда:
HCP roles discussing GSK products over time
Слайд 40
Описание слайда:
GSK & products global picture – map of HCPs
Слайд 41
Описание слайда:
GSK examples
Слайд 42
Описание слайда:
Avandia FDA review – live updates via social media
Слайд 43
Описание слайда:
Avandia – the feedback
Слайд 44
Описание слайда:
Reaction turns more positive
Слайд 45
Описание слайда:
Changing attitudes in HCP conversation
Слайд 46
Описание слайда:
What next? Dive deeper:
Скачать презентацию на тему The Worldwide HCP Social Media Study можно ниже:
